Referer spam is a kind of spamdexing (spamming aimed at search engines). The technique involves making repeated web site requests using a fake referer url pointing to a spam-advertised site. Sites that publicize their access logs, including referer statistics, will then also link to the spammer's site.
This benefits the spammer because of the free link, and also gives the spammer's site improved search engine link placement due to link-counting algorithms that search engines use.
Comment Spam :: Spam
Wikispam :: Spam

Capn Design Archives: Referrer Spam is Out of Control - Blog entry with a few coding suggestions and examples to thwart the spammers.
ihelpyouservices.com - Why you shouldn't publish your Web logs - Forum thread about why you should not publish your website statistics online. Namely, referrer spam.
Meta Description: [ Referrer Spam - Why you shouldn't publish your Web logs Best Practices Forum ]
kasia in a nutshell: Spamming through referrer logs - A weird referrer entry prompts some detective work and a log sanitization spree.
kuro5hin.org - Referrer log spam - An early article noting website visits from spammers.
MetaFilter - Referer Log Spam - Talks about companies like mastodonte.com and their business models of spamming referrer logs.
Redemption in a Blog: Smarter Referrer Spam? - Blatant referrer spam may be evolving into more a subtle game.
Meta Description: [ Web development, Rails, Firefox, Mozilla, Open Source, CSS, programming. redemption in a blog brings you the latest and neatest tidbits in web development, Mozilla and anything techie. ]
Referrer Log Spamming - Brief description of the technique and the purpose, with some examples.
Meta Description: [ Alek's Web Site ]
Referrer spam prevention script - Offers a script intended for referrer spam prevention.
Sam Ruby: Referrer Spam - Blog entry discussing ongoing problems and solutions.
Wired: When the Spam Hits the Blogs - Strange things are afoot in blogland. Owners of weblogs have recently noticed that their referral logs have become the newest target for spam.
Meta Description: [ Get in-depth tech news coverage from Wired and read about how it is shaping culture, education, entertainment, communications and technology. ]
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